Logos
Logo Primary
Logo Secondary
Miscellaneous Brand Elements
Walgreens Window Cling
Sticker
Packaging
In-Store Images
About Ms. J.
Tracey McGhee first reached out to me in 2022 with a clear vision: packaging that captured the excitement of travel and the confidence of women on the move. Together, we developed a visual system for Ms. Jetsetter that blends playful travel cues with a polished, practical feel. As part of our collaboration, I helped establish her brand guidelines and her logo, creating a cohesive foundation for all future products and marketing. What began as a single packaging project has evolved into an ongoing partnership, supporting her brand as it expands online at msjetsetter.com and onto shelves in Walgreens stores nationwide.
